A content hub for Switzerland’s most important economics conference

Yes Case

Initial Situation

The Storyshaker supports many of our clients at one-time events as well as at recurring events. Swiss Economic Forum is Switzerland’s leading economics conference and provides relevant platforms for economics, society and science.

For its many conferences, the SEF has a big scope of content and a large community. Hence, there is a great need for spreading relevant content, pooling resources, carrying out communication in real time and attracting interested parties to the respective websites of the events.

Storyshaker in Action

With Storyshaker, the Swiss Economic Forum has found the perfect tool for its needs. On the topic-specific webpages, participants, keynote speakers and opinion leaders come together. Therefore, interested people who had to stay at home can get a good impression of the event. In this manner, traffic and average user-time on the website are increased dramatically. Several editors or moderators can work on and release an article at the same time – these admissions may be given to co-workers at the conference or to partners and sponsors.

The Storyshaker allows digital and cross-media communication in real time and can be used as a living archive even after the actual event. Additionally to editorial content, videos and even livestreams can be imbedded in the Shaker and be placed prominently in the Header.

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